Mary McCoy

Meet Mary! Mary McCoy is Continuum’s resident Inbound Marketing Specialist and social media enthusiast. She recently graduated from the University of Virginia (Wahoowa!) with a BA in Economics and served as digital marketing intern for Citi Performing Arts Center (Citi Center), spearheading the nonprofit’s #GivingTuesday social media campaign. Like her school’s founder, Thomas Jefferson, Mary believes learning never ends. She considers herself a passionate, lifelong student of content creation and inbound marketing.
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Recent Posts

Verne Harnish Shares the Secret to Scaling Up Your MSP Business

Posted by Mary McCoy on Jun 25, 2015 6:00:00 AM

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Are you struggling to grow your business? Who better to consult than the "Growth Guy" himself, Verne Harnish! Acclaimed author and entrepreneur, Verne joins our roster of accomplished speakers as the closing keynote at Navigate 2015. With our second annual user conference kicking off in just 94 days, we wanted to give you a sample of the unparalleled business advice you have in store for you when you register for our Las Vegas event. Our own Shannon Mayer caught up with Verne for a quick interview. To learn how you can attract and retain the right IT talent needed to scale your MSP practice, become better business owners and leaders, tighten up operational processes and more, check out this teaser!

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Topics: Navigate 2015

WARNING: Severe Weather - Seek Shelter & Business Continuity Solution

Posted by Mary McCoy on Jun 23, 2015 12:00:00 PM

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And now, we turn it over to your weather forecast. What disasters are on the horizon and should SMBs be worried?

You don't have to watch the Weather Channel every day to know that 2015 has seen its fair share of severe weather. For all of us here in Boston, this winter's record snowfall of 108.6 inches kept us home sick with cabin fever, forcing us to plot our revenge against Jack Frost. Unprecedented rainfall in Texas and Oklahoma caused major flooding, leaving some inhabitants to travel by way of rowboat. Foreboding storms in the Midwest spawned unforgiving tornadoes leaving nothing but destruction and carnage in their wake. 

What does this have to do with your small-to-medium-sized business clients? Everything. Businesses are among the wreckage of disastrous weather when critical data is lost and companies suffer downtime. Find out how clients can prepare for emergencies with a proactive BDR solution and business continuity plan!

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Topics: Data Protection, Backup & Disaster Recovery, Business Continuity

Overview of IT Security Risk Assessments & Why MSPs Should be Conducting Them

Posted by Mary McCoy on Jun 18, 2015 6:00:00 AM

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Are you scrutinizing your clients' information systems, looking for every last flaw? If you aren't, you're failing to protect them from their own network vulnerabilities. What about your prospects? In order to know whether your services are a right fit and to determine which bundle to offer them, you have to understand their infrastructure and its underlying weaknesses. Indeed, for prospects and customers alike, it's vital that you frequently perform IT security risk assessments. In the following blog post, I'll examine why they're an important component of data protection and uptime optimization. Additionally, I'll outline how you can effectively execute on the next one you conduct to better serve your client's needs.

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Topics: Information Security, MSP Best Practices

Wish You Could Take the Migraine Out of Office 365 Migrations?

Posted by Mary McCoy on Jun 16, 2015 6:00:00 AM

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The road to the cloud is paved with good intentions, but fraught with unforeseen IT headaches. Are you migrating your clients from on-premise Exchange servers to Microsoft Office 365? In the following blog post, we'll explain why the benefits of migration outweigh the costs, examine common pain points MSPs run into during the extensive process, and present a cost-effective solution for scalably addressing this market need without stretching yourself too thin. 

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Topics: Business Management & Growth, How to Grow Your Business, MSP Best Practices

Windows Server 2003 Becomes Extinct on July 14th

Posted by Mary McCoy on Jun 11, 2015 6:00:00 AM

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image source: https://www.flickr.com/photos/jayceeloop/2193704449

Don't Let Clients Keep Prehistoric Systems.

By now, I’m sure you’ve heard that Microsoft is retiring updates and patching for any system using Windows Server 2003 and Server 2003 R2 come July 14th. Still, how many of your clients have yet to evolve by migrating to a newer server OS? Once it's gone, it's gone. You can't rely on Dr. Hammond to bring it back to life in the form of some cloned hybrid version. About a year since its EOL date, and you don't see a Windows XP Park anywhere on Isla Nublar, do you?

Learn what Microsoft's latest end of support means for MSPs, why your clients should take action NOW to avoid having a short window of time to complete the lengthy Windows Server 2003 migration and, how you can make this a smoother, painless process for them without exhausting your own tech resources.

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Topics: Industry News, Tech Quick Tips, MSP Best Practices

How Well Do You Know the Decade's Biggest Data Breaches? [Quiz]

Posted by Mary McCoy on Jun 3, 2015 6:00:00 AM

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It's been quite the 10 years for data breaches, hasn't it? Maybe you've been repressing those awful memories from cybercriminal attacks past. Then again, you might be able to recall the results of 2014's Target and 2008's Heartland data breaches, down to the last stolen record and compromised credential. I want to see how much you know about the decade's worst data security fails. Do you think you can hack it? Play to win in this quiz about data loss!

Then, share this post with your colleagues and on your own websites to show the world of managed IT services just how important data protection is for business longevity...oh and that you're really smart for getting all 10 questions correct, of course!

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Topics: Information Security, IT Community

Why Including any Break-Fix Services in Your Offering Is Bad for Business

Posted by Mary McCoy on Jun 1, 2015 6:00:00 AM

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Whether you're a break-fix shop that's re-evaluating your business model and considering managed IT services or you're a new MSP that's afraid to turn away any business you can get, reactive IT support is not the answer. In the following blog post, I'll explain how

  • the two approaches differ
  • break-fix contracts exhaust resources, prevent predictable revenue streams and jeopardize relationships with managed services customers
  • MSPs can scale and grow their businesses by exclusively offering managed services  
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Topics: Business Management & Growth, Managed IT Services, How to Grow Your Business

Myth: Data Loss from User Error Is Only Attributable to Negligent Behavior (VIDEO)

Posted by Mary McCoy on May 28, 2015 6:00:00 AM

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What comes to mind when you think of the causes of data loss? Hacking, viruses, natural disasters, power outages, and user error are the common culprits. But don't you think we tend to sort malicious, cybercriminal schemes and user error into separate buckets. When you review many security reports, the two appear mutually exclusive. In reality, they're more closely related than you'd think, as we depict in our latest humorous video.

User error, for instance, takes many shapes. It could be due to flippant behavior like leaving a computer unattended or knowingly accessing low security websites on company devices. Then again, it's harder to blame humans for being the agents of their own demise when you consider the prevalence of intelligent social engineering tactics that subtly break down security defenses in an organization.

In fact, findings by Federal Computer Week as relayed in a Security Intelligence article reveal that 59% of survey respondents believe "most information technology security threats that directly result from insiders are the result of innocent mistakes."

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Topics: Data Protection, Information Security, MSP Myth Busting May

True or False - Test Your Backup & Disaster Recovery (BDR) Wits!

Posted by Mary McCoy on May 15, 2015 6:00:00 AM

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Clear your desk, and take out a writing utensil...

How much do you know about Backup and Disaster Recovery (BDR)? Whether you're a seasoned pro or just starting to offer clients your fully managed BDR solution, "acing" this quiz may not be as easy as you'd think! Just as the world of IT can take you by surprise and hit you with a virus here or malware there, we've thrown in a few of our own curve balls. Invite your employees to play along on their lunch break, and leverage this content for your own content marketing when selling business continuity as a service! Prospective clients may not know about the very real costs of data loss and could be risking company health daily by not having an effective, proactive solution in place. 

Are you the right person to clue them in? Do you think you're game? It's time to see what you're made of in our first ever true or false quiz...

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Topics: Backup & Disaster Recovery, IT Community

10 Service Delivery Mistakes that Guarantee Failure for MSPs

Posted by Mary McCoy on May 14, 2015 6:00:00 AM

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We all fall into the nasty habit of thinking we have everything figured out, whether internally or with our client relationships. Often, we become complacent and forget to take temperature checks to make sure everything is operating optimally. Have you surrounded yourself with the right employees? Do your customers know how awesome the team you've assembled is? Are you evaluating your company's performance and taking steps to address any underlying weaknesses? These may be concerns that have slipped your radar. 

Last week, the Continuum team flew down to Dallas, Texas for HTG's Q2 Centralized Meeting. The Senior Director of our Help Desk, Jacque Rowden, packed the house as she discussed common managed IT services blunders and how to avoid them. Find out which of these MSP fails may be impeding business growth for you! 

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Topics: Business Management & Growth, How to Grow Your Business, MSP Best Practices, Customer Service

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