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Backup to the Future: Managing the Total Cost of Ownership of BDR

Posted by Joseph Tavano on March 22, 2017

Backup to the Future: Managing the Total Cost of Ownership of BDR

“Backup to the Future” is a blog series that explores the state of the backup and disaster recovery as a service today—and the challenges that come with offering it—and looks forward to the ongoing new paradigms that are dramatically transforming the sector into tomorrow. Through this eight-part series, you’ll learn the forces that are shaping the business models for MSPs offering BDR today, and how to evolve to take on new business more efficiently and more profitably for long-term success. In this first post, we'll tackle how to manage the total cost of ownership (TCO) of BDR.

When MSPs try to calculate the ROI of a business continuity offering, they often look at the cost of the solution they’re leveraging and compare it to the BDR revenue they’ve captured. If the former is smaller than the latter, then they’re satisfied. And while there’s nothing fundamentally wrong with this approach, many providers may find it difficult to ensure long-term profitability and scalability if they aren’t paying attention to the TCO of the tools they’re leveraging.

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Topics: Backup and Disaster Recovery, Continuity247, Service Delivery and Operational Efficiency

Partner Spotlight: How 2 MSPs Leverage Continuity247 to Overcome Top BDR Challenges

Posted by Lily Teplow on March 17, 2017

Partner Spotlight: How 2 MSPs Leverage Continuity247 to Overcome Top BDR Challenges.png

Although backup and disaster recovery (BDR) has become a staple to every MSPs technology stack, many still struggle to develop a profitable and sustainable BDR line of business. Some of the common challenges we hear today include finding the right solution to fit your clients’ needs, or delivering effective data backup to clients across specific industries. Others have a hard time dealing with solutions that have become too cumbersome and time-consuming to manage, or even dealing with disaster recovery scenarios. As an MSP offering BDR services, your goal is to provide clients with reliable data backup and business continuity, but how can you do so when these challenges stand in your way?

Sometimes, the best way to succeed is to learn through others’ success. That’s why we’re sharing the stories of two Continuum partners who faced certain BDR challenges but proceeded to overcome them by leveraging Continuity247, our fully-managed BDR platform. Let's take a closer look!

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Topics: Backup and Disaster Recovery, Continuity247, Partner Success

20 Statistics to Help MSPs Sell Managed IT Services in 2017

Posted by Lily Teplow on March 10, 2017

20 Statistics to Help MSPs Sell Managed IT Services in 2017.png

Why exactly should businesses leverage your managed IT services this year? When you’re making your sales pitch to clients and prospects, this is the question you need to answer to differentiate yourself from your competition. Sure, you have your value prop down and you’ve memorized your talking points to a tee, but what else can you use to convince them?

They say that numbers speak louder than words, so here are a few numbers that we think speak volumes. It’s clear that the need for managed IT services isn’t going anywhere, but to help make your case here are 20 statistics you can use to prove why businesses should partner with you.

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Topics: Sales and Marketing, Backup and Disaster Recovery, SMB Trends, Cybersecurity and Threat Management

Self-Managed vs. Fully-Managed: How to Maximize Your BDR Profitability

Posted by Ben Barker on March 7, 2017

Self-Managed vs. Fully-Managed: How to Maximize Your BDR Profitability.png

When it comes to protecting your clients' systems, there is nothing more important than being able to provide reliable backups. But how much of your own internal resources are being used up to make sure that’s possible? Who is troubleshooting failed backups, performing environmental health checks, testing and verifying systems, and spinning up servers? If you aren't using a fully-managed backup and disaster recovery (BDR) solution, the answer is: you are. 

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Topics: Backup and Disaster Recovery, Continuity247, Webinar Highlights

Amazon S3 Outage: Three Takeaways for MSPs Following This Week’s Downtime Event

Posted by Brandon Garcin on March 2, 2017

Amazon S3 Outage-Three Takeaways for MSPs Following This Week’s Downtime Event.pngEarlier this week, Amazon Web Services’ S3 system suffered an outage for about four hours—leaving many websites and web-based services either partially or entirely inaccessible. S3, a cloud storage system (S3 stands for Simple Storage Service), experienced what Amazon referred to as “high error rates” that reportedly impacted websites like Slack, Trello, Imgur and many others. 

While these large-scale downtime events don’t happen too often—before this week the most recent sizable S3 outage was in 2015—they do present an opportunity for managed service providers (MSPs) to ensure they’ve got the right systems and processes in place to properly support their clients and minimize end user impact. Here are three reminders MSPs can take from this week’s outage:

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Topics: Industry News, Backup and Disaster Recovery

How to Build a Successful BDR Line of Business

Posted by Nate Teplow on February 28, 2017

How to Build a Successful BDR Line of Business.pngThe backup and disaster recovery (BDR) market has seen tremendous growth over the last five years and presents a big opportunity for managed IT services providers. The small- and medium-sized businesses (SMBs) you serve now require effective disaster recovery and continuity planning as part of their daily operations, and MSPs are best-suited to deliver these services. However, many IT providers still struggle with developing a BDR line of business and profitably servicing their clients. So, what are some strategies MSPs can use to build, strengthen and deliver a successful BDR offering?

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Topics: Business Development and Growth, Backup and Disaster Recovery, Podcast

GitLab Data Deletion Incident Demonstrates Need for True Business Continuity

Posted by Lily Teplow on February 2, 2017

GitLab Data Deletion Incident Calls for True Business Continuity.png

Have you ever experienced a major un-oh moment? You know, when something goes completely awry and your mind starts to race, palms start to sweat and the classic Homer Simpson “d’oh” echoes in your head. Well, that’s what I imagine recently happened to one of the system administrators at GitLab, a web service for hosting and syncing source code. News broke on Tuesday that GitLab had suffered a major backup restoration failure following an incident of accidental data deletion. According to the tech news site The Register, the incident was caused by an admin who was working late and might have accidentally deleted the wrong folder in a planned maintenance operation.

Whoops! It’s a textbook case of human error that can happen to any business – no matter how technically advanced or experienced. Nevertheless, this unfortunate incident highlights the incredible need to provide true backup and disaster recovery (BDR) to your clients so they don’t become the next headline.

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Topics: Industry News, Backup and Disaster Recovery, Data Loss

How Often Should You Test Your Disaster Recovery Plan? [CHART]

Posted by Lily Teplow on January 13, 2017

How Often Should You Test Your Disaster Recovery Plan chart.png

Are your clients willing to test their luck this Friday the 13th? As a savvy MSP, you know that having an effective backup and disaster recovery (BDR) solution and disaster recovery (DR) plan is a necessity in today’s business landscape – just in case your client opens an umbrella indoors and their whole IT network crashes. However, having these reliable solutions in place is of no value if the processes aren’t regularly tested. So, the question is this: what does your clients’ DR plan look like and when was the last time they had a DR drill test performed?

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Topics: Data Protection, Backup and Disaster Recovery, MSP Sales Chart

The Empire Needed an MSP: BDR and Security Best Practices NOT followed in Rogue One: A Star Wars Story

Posted by Joseph Tavano on December 22, 2016

star-wars-rogue-one

Rogue One: A Star Wars Story is an international hit, grossing over 357 million worldwide in its first week and breaking the mold for the sci-fi space opera franchise. The untold story of the crack team of rebel commandos who steal the plans to the galaxy’s ultimate weapon—the Death Star—is being praised by audiences and critics alike for its innovative approach and its fearless direction.

After multiple viewings, when one has taken into account the new characters, impressive score and the overall thrust of the plot, it’s possible to relax a bit and think of other interesting concepts in Rogue One. From the perspective of an MSP, it’s interesting to think of the loss of the Death Star plans as a major data loss event for the Empire—essentially, a large scale organization with multiple (trillions?) of endpoints—and how their in-house processes failed. If only they had an MSP who could act as a galactic vCIO to provide up-to-date knowledge and expertise, the Empire may have withstood their security breach with their plans safeguarded and intact.

Let’s look at a few ways the Empire could have benefitted from an MSP.

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Topics: Backup and Disaster Recovery, Cybersecurity and Threat Management

How to Develop a Go-to-Market Strategy for BDR

Posted by Mary McCoy on December 22, 2016

How to Develop a Go-to-Market Strategy for BDR.jpg

"Marketing is a two-way street. You have to be aware of what potential clients are looking for, and then you have to make them aware of what you offer." 

Do you have a hard time marketing and selling your backup and disaster recovery (BDR) solution? In a recent episode of MSP Radio, part one of a two-part series designed to help you define your BDR go-to-market strategy, we answered several frequently asked questions from MSPs facing the same dilemma.

Whether you need guidance establishing the right market to serve or don't know how to differentiate your messaging across audience segments, the following recap should help you yield a higher ROI on current BDR marketing efforts, further enabling long-term business growth and profitability!

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Topics: Sales and Marketing, Backup and Disaster Recovery, Continuity247

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